Fashion Tycoon - War Edition

Fashion can be quite the aggressive line of business, especially since there are many rival brands out there that are constantly fighting over exposure and territory. Naturally, these conflicts are resolved through marketing campaigns and clever ads, which in turn cost money and they must be effective in order to be worth the investment.

Fashion Tycoon – War Edition is a game that allows you to create your own brand and try to become the market leader across the entire world, by providing everyone with your product and negating the other companies a chance to make a profit. Hence, you can technically call it a strategy game, since it can be quite tricky to come up with the right tactics when it comes to choosing the territory to expand to.

In the beginning, after you name your brand and create the company, you are given a few objectives to accomplish, most of which have a time limit as well. Some of them, as an example, require you to expand into a certain part of the world and open boutiques or factories there in the next few days. Traveling there takes a few hours as well, which means that you carefully have to plan your moves in order to make it in time.

As far as the “War Edition” part in the title is concerned, it comes into play whenever you decide to assault one of your competitors, or when they do the same move against you. When that happens, your employees must fight off theirs in a turn-based manner, although there's no actual violence depicted. Moreover, depending on the function of the employee, he or she can have higher or lowers levels, which makes for stronger attacks.

Other than that, the game is mostly text-based, which means that you have to scour the map and make certain decisions in order to advance through and accomplish the set objectives. To keep you entertained, the backgrounds of different windows usually depict models displaying various types of clothes, most of which are revealing enough to maintain interest.

Unfortunately, Fashion Tycoon – War Edition is very unpolished when it comes to gameplay and the actual mechanics, since there are a lot of bugs and things that do not function like they should. Other than that, you can definitely have a bit of fun with it.