The new device needs more than a price cut to perform well

Mar 26, 2013 07:44 GMT  ·  By

A number of retailers in the United Kingdom are saying that Nintendo needs to make a move in order to improve the future prospects of the Wii U home console or face smaller sales in the future even as new devices are launched by both Sony and Microsoft.

James Rowson, the purchasing director at ShopTo, tells VideoGamer that his company has cut the price of the Wii U in order to generate bigger sales, but the decision “has resulted in a smaller than desired increase in sales at this stage.”

Another unnamed executive adds, “They’ve got to do something otherwise it is GameCube all over again.”

The Wii Mini version of the original motion-tracking console has also failed to make an impact in the United Kingdom.

Nintendo has already admitted that the sales of the Wii U are smaller than it has initially predicted.