A virtual Mini Cooper S is available to tweak using in-game tools

Oct 16, 2013 06:32 GMT  ·  By

Video game developer and publisher Ubisoft announces that it is launching a contest linked to its new The Crew racing game, which will allow gamers to customize a virtual version of the beautiful Mini Cooper S.

The best model will be integrated into the actual game and runners-up will get access to a number of prizes, including Special Editions.

For the customization process, gamers can use colors, brushes and even stickers that they upload themselves to tweak the Mini Cooper S model and get a taste of the range of options that The Crew offers.

The contest is open for gamers in Europe, Asia and the Middle East and already has an official website.

The Ubisoft team states, “The Crew redefines the level of freedom players experience in a driving game by offering a playground of unprecedented scope in which any driving fantasy can be realized: street, dirt, cross-country, circuit.”

The Crew will be launched on PC, the Xbox One and the PlayStation 4 in 2014.