Casual and hardcore audiences both have a dedicated device

Dec 21, 2011 15:38 GMT  ·  By

Sony is selling two gaming capable handheld devices at the moment, the Vita and the Xperia Play phone, but one leading executive says that the two are not competing with one another despite relying on the same PSN service for content.

John Koller, who is the director of hardware marketing at Sony, told IndustryGamers that, “The Xperia Play – it’s the PlayStation Suite on the developer side – is designed to allow for smaller game types, mobile game types, to include PlayStation content. Those more engaging experiences, the ones that allow you to affect the world around you and the world affects your gameplay, will only be available on Vita.”

He added, “The Vita is the premier product in that portfolio, where it has the biggest and best franchises, as well as the smaller pick-up-and-play games. It has so much range and diversity of content, and that’s where Vita is really going to shine.”

The Vita has managed to sell very well during its first weekend while the Xperia Play was also a solid seller for Sony.